
I saw this Army Special Forces ad at a conference a couple months back. This is a brilliant piece of work as far as advertising is concerned. Very creative, instant impact, perfect message execution… this ad has it all. “Marketing” and “branding” are sometimes considered bad words, but this ad proves what real branding is about: effective communication. I wish our military would learn how to be better communicators to the public.

Comments to this entry
cold pizza
April 28, 2006
6:39 pm
Sonagi
April 28, 2006
6:43 pm
Younghusband
April 28, 2006
7:02 pm
Dr. Alfred Russel Wallace
April 29, 2006
12:28 am
Younghusband
April 29, 2006
4:47 am
Joe
April 29, 2006
8:16 am
And to tell the truth, the military really does make some powerful ads. Especially the Marines... their ads are downright inspiring. Make you want to put on a uniform and go out and kick some ass.
Tagore
April 29, 2006
9:08 am
Curzon
April 29, 2006
9:18 am
germanicus
April 29, 2006
2:09 pm
Admiral
April 29, 2006
3:17 pm
Joe
April 30, 2006
3:34 am
I mean, people who want the honor don't need an ad to join the armed forces. There just isn't enough of them to fill demand, so now the military has to go to the video gamers. And those dude(tte)s have already shown a certain affinity for "blowing shit up," one of the core principles in the DoD mission statement.
Sonagi
May 3, 2006
7:39 pm
ComingAnarchy.com » Blog Archive » Another “special” ad
October 13, 2006
6:57 pm